HOT NEW PRODUCTS
Meet the Sony family
Whether you’re photographing friends or a stunning sunset, there’s a Sony camera to make it easy. But which one? Use our guide to explore Cyber-shot™, α E-mount and A-mount cameras.
With the simplicity and convenience of a fixed lens, Cyber-shot cameras range from casual point-and-shoots to high-end models offering professional quality.
α E-mount cameras
Enjoy the quality and performance of a DSLR with about half the size and weight. α E-mount cameras feature interchangeable lenses and large, sensitive Exmor™ sensors.
α A-mount cameras
Full-size cameras loaded with features and matched with a wide variety of A-mount lenses make shooting professional photographs interesting and fun.
Tomorrow's lenses today, from Sony
High resolution and spectacular bokeh come together in lenses that will continue to deliver ultimate performance with the most advanced camera bodies for many years to come.
Glass worthy of a first-class camera
New lenses, new possibilities
From zoom to macro, Sony’s wide range of lenses let you capture different worlds. From an architectural detail four stories up to a quivering dewdrop, our lenses make your vision possible.
Up your photo game with a range of accessories—slide a viewfinder, external flash, microphone or more into the built-in hot shoe and let your creativity run wild.
Secure smartphone attachments and soft carrying cases to keep your gear protected.
Memory cards, batteries, cases, and more prepare you to take, store, and share your photos.
α Interchangeable-lens cameras
Flashes, microphones, vertical grips, and more take your creativity to the next level.