Why Full Array LED?
Full Array LED with local dimming brings more realistic peaks of brightness, more accurate shadow detail, and deeper blacks than standard LED TVs.
Imagine seeing a white cat in a dark environment on your TV: on an edge-lit or direct-lit TV, you would sacrifice the brightness of the cat for a darker background (or vice versa), and the background would likely appear blue or grey. On a Sony Full Array LED TV with local dimming, you get a beautiful, natural picture with crisp brightness and an authentically dark background.
Conventional edge-lit LED backlight
Blacks are less deep and highlights are not as bright
One row of LEDs has to try and balance light through the whole picture, making dark parts not as dark and bright parts not as bright as they could be.
Full Array LED backlight
Brighter highlights and deeper blacks
Multiple LED zoning allows Full Array TV models to adjust and create contrast depending on the scene, resulting in more light where brightness is needed, and less light where darkness is needed.
Compare Full Array LED models
Sony TVs owe their amazing picture quality to their proprietary processors. Sony’s Picture Processor X1™ Ultimate and X1™ Extreme detect and analyze individual on-screen objects in real time and enhance parts of the image individually, resulting in breathtaking picture quality, no matter what you’re watching. The result is a clear, bright, incredibly realistic picture.
See what makes our processors extraordinary
Vibrant shades of color from any viewing angle
See vivid real world colors, even from the sides, on this wide angle TV. Our X-Wide Angle technology allows the faithful shades and hues of the TRILUMINOS Display to be enjoyed from any angle.
Enjoy Netflix the way it was meant to be watched
Sony’s exclusive Netflix Calibrated Mode reproduces picture quality as brilliant as a studio evaluation master. Specially developed for Netflix original content, this mode faithfully preserves the creator’s original vision and intent more accurately than other TVs are able to. With Netflix Calibrated Mode, Netflix original content has never looked better than it does on your premium Sony TV.
A whole new multi-dimension in sound
Hear sounds as if the action were right there in front of you. With Sound-from-Picture reality, action and sound are precisely aligned – meaning you hear sounds from the exact spot on the screen where the on-screen action happens. Think of a rainy city street, or two people talking in a café – every scene springs to life with Sound-from-Picture Reality.
Four front-facing speakers
Four front-facing speakers optimally placed at the top and bottom of the TV simulate sound from the center of the screen so pictures and sound are precisely aligned.
Performance+ for an enhanced Smart TV experience
Performance + TVs are designed to perform more efficiently than previous Sony TVs, with smoother-running interfaces, quicker operations like changing the volume or channel, and up to 50% faster Android TV apps loading times. An updated quick settings button and menu system makes it easy adjust and edit your most used settings, and even remove the settings you don’t want to see. A brand-new remote design provides a better user experience, with one-touch access to Netflix and your Google Assistant, and control of your satellite or cable box via Bluetooth.
The remote control, reimagined
Now, all you need is one remote to control all of the devices in your room. Power on your PlayStation 4, turn up the volume on your soundbar, and turn up the brightness on your tv, all from easy-to-use smart remotes with built-in voice control microphones. And with the stylish, silver remote that comes with the X950G, you can customize quick settings without the need for an IR blaster, making setup a breeze.