X950G & X900F
Full Array for the best picture
Sony’s Full Array local dimming and boosting technology delivers dramatic contrast, brightness, and color performance.
Sony’s Full Array local dimming and boosting technology delivers dramatic contrast, brightness, and color performance.
Imagine seeing a white cat in a dark environment on your TV: on an edge-lit or direct-lit TV, you would sacrifice the brightness of the cat for a darker background (or vice versa), and the background would likely appear blue or grey. On a Sony Full Array LED TV with local dimming, you get a beautiful, natural picture with crisp brightness and an authentically dark background.
One row of LEDs has to try and balance light through the whole picture, making dark parts not as dark and bright parts not as bright as they could be.
Multiple LED zoning allows Full Array TV models to adjust and create contrast depending on the scene, resulting in more light where brightness is needed, and less light where darkness is needed.
Sony TVs owe their amazing picture quality to their proprietary processors. Sony’s Picture Processor X1™ Ultimate and X1™ Extreme detect and analyze individual on-screen objects in real time and enhance parts of the image individually, resulting in breathtaking picture quality, no matter what you’re watching. The result is a clear, bright, incredibly realistic picture.
Our best processor, ever. 2x more powerful than X1 Extreme, object-based rendering happens in real time at lightning speed to remaster and upscale nearly everything you watch to near-4K HDR quality. Contrast, sharpness, and colors look better than ever.
Features included:
Object-based Super Resolution. Object-based HDR remaster. Super Bit Mapping 4K HDRDual database processing. Dynamic Contrast Enhancer. Precision color mapping.
Outperforming 4K Processor X1 by up to 40%, Processor X1™ Extreme’s Object-based HDR Remaster technology detects and analyzes on-screen objects to adjust the picture for realistic images.
Features included:
Object-based HDR remaster. Super Bit Mapping 4K HDR. Dual database processing. Dynamic Contrast Enhancer. Precision color mapping.
See vivid real world colors, even from the sides, on this wide angle TV. Our X-Wide Angle technology allows the faithful shades and hues of the TRILUMINOS Display to be enjoyed from any angle.
Sony’s exclusive Netflix Calibrated Mode reproduces picture quality as brilliant as a studio evaluation master. Specially developed for Netflix original content, this mode faithfully preserves the creator’s original vision and intent more accurately than other TVs are able to. With Netflix Calibrated Mode, Netflix original content has never looked better than it does on your premium Sony TV.
Hear sounds as if the action were right there in front of you. With Sound-from-Picture reality, action and sound are precisely aligned – meaning you hear sounds from the exact spot on the screen where the on-screen action happens. Think of a rainy city street, or two people talking in a café – every scene springs to life with Sound-from-Picture Reality.
Four front-facing speakers optimally placed at the top and bottom of the TV simulate sound from the center of the screen so pictures and sound are precisely aligned.
Adding two sound-positioning tweeters in the back of the TV to the audio system simulates sound from the center of the screen, precisely matching pictures with sound.
Performance + TVs are designed to perform more efficiently than previous Sony TVs, with smoother-running interfaces, quicker operations like changing the volume or channel, and up to 50% faster Android TV apps loading times. An updated quick settings button and menu system makes it easy adjust and edit your most used settings, and even remove the settings you don’t want to see. A brand-new remote design provides a better user experience, with one-touch access to Netflix and your Google Assistant, and control of your satellite or cable box via Bluetooth.
Now, all you need is one remote to control all of the devices in your room. Power on your PlayStation 4, turn up the volume on your soundbar, and turn up the brightness on your tv, all from easy-to-use smart remotes with built-in voice control microphones. And with the stylish, silver remote that comes with the X950G, you can customize quick settings without the need for an IR blaster, making setup a breeze.
Google Assistant button
Simple cable-box control
Quick setting
RF/IR
Stylish aluminum finish
Google Assistant button
Cable-box control
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XBR X950G Series
XBR X900F Series