TVs

TVs

TVs

The future of colour is here

[Visual] 

The video opens in a warmly lit, modern living room. Evening time. 

A large Sony BRAVIA True RGB TV is mounted on the wall surrounded by the Sony Theater Trio speaker set.  

[Audio]  

A low, atmospheric, science-fiction hum plays in the background. 

[Visual]  

Zoom into the TV to a wide shot of a deep-red alien landscape with the silhouette of an astronaut walking through the thick red sandstorm toward a glowing light in the distance. 

[Spoken - Female Astronaut via radio]  

"Target acquired." 

[Visual]  

The scene cuts to an astronaut floating through a jagged, rocky cave illuminated by clusters of glowing, bioluminescent green crystals, towards a bright green light. 

[Spoken - Male Astronaut via radio]  

"Closing in." 

[Visual]  

The scene shifts to a frozen landscape made of jagged blue ice. A close-up shows an astronaut in a spacesuit holding up a diode emitting a brilliant, bright blue light that reflects off his helmet visor. 

[Spoken - Male Astronaut via radio] 

 "Blue diode secured." 

[Visual]  

Back to the living room. A father, mother, child are floating in zero-gravity. A Sony BRAVIA remote control slowly spins in the air, and the father stretches his hand out to grab it. 

[Visual]  

A close-up shows the finger of an astronaut pressing down on a mechanical button atop a futuristic device emitting a sharp beam of red light. 

[Spoken - Astronaut Male Voice via radio]  

"Activating RGB." 

[Visual]  

A close-up of the family man’s thumb, backlit by warm sunlight, pressing the ‘ON’ button on the Sony BRAVIA remote control. 

[Audio]  

A massive, powerful bass drop sound effect triggers, leading into an energetic, sweeping orchestral score. 

[Visual]  

A brilliant, blinding white starburst explodes from the center of the screen, expanding outward. The white light bursts into a spectacular, swirling cosmic nebula. Thick, vibrant clouds of deep red, bright green, and rich blue colors mix and swirl together in space. 

[Text]  

Superimposed over the colorful explosion, white text reads:  

True RGB. The Future of Colour is Here. 

[Visual]  

The camera cuts to a wide shot from behind the couch in the living room. Gravity has returned to normal. The family is sitting comfortably on the couch, watching the Sony BRAVIA. The TV screen is brilliantly displaying the vibrant red, green, and blue cosmic explosion, illuminating the dim room with colorful light. 

[Text]  

Superimposed over the television screen: BRAVIA. CINEMA IS COMING HOME. 

[Audio]  

The sweeping music reaches a grand conclusion and fades out. 

[Visual]  

The living room scene fades to a dark blue background. 

[Text]  

SONY. 

[Audio]  

A soft, signature piano chord (the Sony brand chime) plays to close the video.