Toshiyuki Ogura, Sony Group's Corporate Distinguished Engineer,
Is Awarded the 2022 SMPTE Presidential Proclamation
Toshiyuki Ogura, Sony Group's Corporate Distinguished Engineer (Corporate DE), was selected as recipient of the 2022 Presidential Proclamation, presented by the US-based Society of Motion Picture and Television Engineers (SMPTE). The award is given to individuals recognized for their significant contributions to the motion picture and television industries worldwide, and his continued innovation in the advancement of the display ecosystem was highly commended.
Ogura has been engaged in the development of High Dynamic Range (HDR) displays, such as 4K and 8K, leveraging various display technologies, and has been instrumental in establishing industry guidelines for HDR image quality in direct LED local dimming methods for LCDs, among other achievements. He is also recognized for his active participation in industry activities and dedication to helping develop younger generations.
I am incredibly pleased and honored to receive this prestigious award.
HDR technology, which came into practical use for about a decade, combined with high-resolution technologies such as 4K/8K and wide color gamut technologies, is a technology that significantly accelerates the evolution of the visual experience. For many years, I have been working on the evolution of the visual experience, with a focus on television displays, to empower the creativity of more creators and bring greater excitement to as many people as possible by enhancing the visual expression brought about by various technological advances. To this end, we have been striving to build an environment for the entire content ecosystem, with displays at its core. This is because I believe that in order to deliver greater excitement to viewers, it is essential to have displays with a high level of expressive power to accurately replicate the sense of excitement. At the same time, however, it depends on the content whether the visual expressiveness of the display can be fully exploited or not.
I believe this award is in recognition of the work we have done to deliver an enhanced content experience through the open use of HDR technology, and the privilege of receiving this award is an honor shared with the many people in the broadcasting, production/distribution, and motion picture industries who have worked with us throughout this process. I would like to take this opportunity to renew my commitment to evolving the content experience through shared and collaborative co-creation so that we can continue to create and bring more excitement to the world.