Introducing the Sony FE 300mm F2.8 GM OSS Lens

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Caption “The lightest in class in its class* (Footnote: As of the November 2023 product announcement. Sony survey of interchangeable 300 mm F2.8 lenses for full-frame digital cameras.” over close-up shot of female tennis player's face; then wider shot of her standing on a court, holding a racket, ready to receive a shot

Cut to a fast sequence of stills: Alpha 1, F2.8, 1/5000 s, ISO 500 shot of tennis player about to hit the ball, receiving the ball on her racket, then having just volleyed the ball

Cut to shot of male photographer taking a photo with the Sony FE 300mm F2.8 GM OSS Lens

Cut to a fast sequence of stills: Alpha 1, F2.8, 1/2500 s, ISO 2000 shot of three basketball players, the central player’s face in focus, with deep bokeh background; the same player’s torse as he stretches both arms in the air to receive the ball while one player attempts to block him; both players reach for the ball

Cut to photographer among the grass holding a camera with the Sony FE 300mm F2.8 GM OSS Lens

Cut to a fast sequence of stills: Alpha 1, F5.6, 1/200 s, ISO 6400, 2x teleconverter shot of a small orange bird on a branch with deep bokeh background; Alpha 1, F2.8, 1/1000 s, ISO 800 bird of prey sat in a pine tree with vegetation in bokeh foreground and background; Alpha 1, F2.8, 1/800 s, ISO 400 of lion and cub in grasslands

Caption “FE 300mm F2.8 GM OSS” over image of the lens

Caption “Stunning resolution & bokeh”

Cut to Alpha 1, F2.8, 1/500 s, ISO 100 still of a herd of gazelle in grasslands; screen zooms in on the gazelle to show image quality with caption “Excellent corner-to-corner sharpness”

Caption “Flare and ghosting minimised for eye-opening clarity” over Alpha 1, F2.8, 1/400 s, ISO 200 shot of wide shot of gazelle standing in a plain, backlit by the sun

Caption “An innovative optical design including 3 Super ED glass elements” over an illustration of lens internal parts with Super ED glass and ED (extra-low dispersion) glass labelled 

Cut to Alpha 1, F2.8, 1/125 s, ISO 400 portrait shot of basketball player holding a ball in bokeh foreground obscuring half his face with caption “Breathtaking G Master bokeh”; FX6, F2.8 shot of tennis player facing to the left, preparing to take a shot

Caption “Fast, precise AF brings out the full potential of the latest cameras” 

FX6, F2.8 shot of basketball player dribbling ball and rushing towards camera as other players chase him

Shot of male photographer facing to the left taking a photo with the lens

Caption “2 XD Linear Motors for enhanced responsive AF” with illustration of the lens showing the internal mechanism

Cut to footage of two basketball players, one with his back to the camera with the ball, one facing him and defending; Alpha 1, F2.8, 1/3200 s, ISO 2500 shot of the scene

Caption “High-speed continuous shooting with face, precise AF/AE” over continuous shots of basketball players leaping for the ball, with the camera tracking the eye of the central figure; Alpha 1, F2.8, 1/3200 s, ISO 2000 of the scene as the central figure captures the ball

Caption “High-performance 1.4x and 2.0x teleconverters extend the lens’s focal length” over close-up of photographer’s hands attaching a Sony Alpha to the lens

Alpha 1, F5.6, 1/500 s, ISO 800, 2x teleconverter shot of bird of prey sat in a pine tree with vegetation in bokeh foreground and background; Alpha 1, F5.6, 1/800 s, ISO 3200, 2x teleconverter shot of lion’s head facing to the left

Caption “Exceptional mobility and operability support professional creation” over footage of a photographer walking into a basketball court, lenes in both hands

Caption “The lightest in its class* (footnote: as of the November 2023 product announcement. Sony survey of interchangeable 300 mm F2.8 lens for full-frame digital cameras.) at 1 470 grams (51.9 oz.)** (footnote: Excluding tripod mount), mobile and ideally balanced” over shot of a professional photographer walking through tunnel entrance into a sports stadium, carrying two cameras with the lens attached; then over a wildlife photographer walked in a grassy plain about to take a photo with the lens

Caption “Built-in Optical SteadyShot” over close-up shot of a finger adjusting the Mode button on the side of the lens; then shot of wildlife photographer in nature holding looking through camera about to take a shot

Cut to footage as seen from the camera screen of a tennis player walking across the court as the camera tracks her movement, with settings 1/2500, F2.8, M.M. -0.3, ISO 200 displayed

Caption “Function Ring* (footnote: Functions that can be assigned to the Function Ring will depend on the camera used. Refer to the corresponding camera Help Guide for details.)” over close-up shot of a hand holding the lens in preparation for taking a shot; cut to caption “Select APS-C or full-frame format (footnote: Functions that can be assigned to the Function Ring will depend on the camera used. Refer to the corresponding camera Help Guide for details.)” over footage as seen from the camera screen of a tennis player walking across the court as the camera tracks her movement, with settings 1/2500, F2.8, M.M. -0.3, ISO 200, then cut to a more zoomed in image

Caption “Focus Range Limiter” over close-up shot of lens with a finger adjusting the switch

Caption “Four customisable focus hold buttons” over close-up shot of lens with a finger pressing the button 

Caption “High reliability in outdoor and sports applications” over portrait shot of photographer taking photos, pointing lens towards the right 

Alpha 1, F2.8, 1/5000 s, ISO 200 shot of female tennis player having just taken a shot against a black backdrop

Caption “Drop-in filter* (footnote: The lens is supplied with a normal drop-in filter. The filter is a component of the lens’ optical system, so either the normal filter or a circular polarising filter should always be in place when shooting.)” with a close-up of the lens with a hand adjusting the filter

Caption “Lock-button type lens hood” over shot of photographer’s hands detaching and reattaching the hood

Wildlife photographer standing on water among greenery with camera and lens set up on a tripod; shot of the side of the lens as the photographer adjust it and look through the camera viewfinder; caption “Dust and moisture resistant design* (Footnote: Not guaranteed to be 100% dust and moisture proof.” over illustration of lens highlighting dust and moisture proof parts

A sequence of photos and videos: FX6, F4 shot of female gymnast looking to the left; Alpha 1, F2.8, 1/4000 s, ISO 640 shot of her raising her arms; Alpha 1, F2.8, 1/5000 s, ISO 6400 still of her feet walking a beam; Alpha 1, F2.8, 1/5000 s, ISO 640 shot of her balancing on the beam with her upper body, arms outstretched; Alpha 1, F2.8, 1/3200 s, ISO 1600 shot of basketball player preparing to take a shot, ball held above his head; Alpha 1, F2.8, 1/2500 s, ISO 2000 shot of two basketball players reaching for the ball; FX6, F2.8 video shots, a close-up shot of basketball player panting, looking to the left; a female tennis player swinging for a shot; Alpha 1, F2.8, 1/5000 s, ISO 600 shot of her just having swung the ball, arms outstretched, with deep bokeh background; Alpha 1, F2.8, 1/2500 s, ISO 320 wide shot of her running for the ball; Alpha 1, F2.8, 1/5000 s, ISO 500 shot of her holding a racket, arms outstretched in front of her; Alpha 1, F2.8, 1/640 s, ISO 100 wide shot of giraffe standing in a grassy plain; Alpha 1, F4, 1/400 s, ISO 200 wide shot of a gazelle standing in a grassy plain

Shot of a videographer walking through a grassy field towards forested hills in bokeh background, his back to camera 

Caption “FE 300mm F2.8 GM OSS” over image of the lens

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