The world's first TVs with cognitive intelligence - a new dimension of picture an sound
Take vision and sound to the next level with Cognitive Processor XR™. Our revolutionary processor in BRAVIA XR™ TVs reproduces content the way humans see and hear, for an incredibly lifelike experience. Images are cross-analysed and cleaned, especially around the focal point, to give real-life depth, extraordinary contrast and beautifully vivid colours.
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HOT NEW PRODUCTS
Cinematic 4K projectors
Your living room becomes a comfortable, convenient cinema; enjoy amazing films with intense realism.
Your favourite films, uncompromised
Enhance your 4K viewing with the vibrant colour and detailed playback of Sony's Blu-ray players.
Cinema-quality sound that suits you
Whether you watch in a compact city flat or spacious suburban living room, we have options to complete your perfect home cinema setup.
Sleek, space-conscious sound
Sony soundbar delivering cinematic surround sound
A night out at the cinema — at home
Get the true 5.1-channel surround sound experience with an all-in-one system.
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