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Sony aims to create the future of entertainment through the power of technology together with creators. Here, we introduce various contents such as Sony's activities and Behind the Scenes.

A World Athletics and Sony Official Partner logo placed over a montage of different sporting activities interspersed with images of photographers capturing the moments.

World Athletics Partnership

Sony, in a partnership with World Athletics, will utilise cutting-edge technology to support athletes as part of its goal to fill the world with emotion.
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A World Aquatics and Sony Global Partner logo placed over Swimmers diving into a swimming pool seen from under the water.

World Aquatics Partnership

We will bring thrilling sports experiences for aquatics fans around the world through cutting-edge technology.
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Four American football players from different teams standing side by side in the stadium holding their helmets in their hands with the NFL and Sony Official Headphones of the NLF placed in the top corner.

National Football League Partnership

The NFL and Sony work together to create new opportunities within football through the power of technology, and remain committed to evolving the game to maximise engagement and enjoyment.
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A close up of a hockey puck on the ice with the arena in the background

NHL Multiyear Global Technology Partnership

The NHL and Sony will work together to evolve the NHL experience for fans.
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A golf player swinging his driver on the tee box in Hawaii surrounded by Palm trees with the Sony sponsorship board behind them

Sony Open in Hawaii

Sony, together with creators, had a unique opportunity to capture world-class golfers up close while experiencing the beautiful landscapes and rich culture of Hawaii.
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2 people standing in front of one of the game characters dressed for battle in a white room, with the game logo to the left side of them

Behind the Scenes of Game Development: mocopi x KOJIMA PRODUCTIONS

KOJIMA PRODUCTIONS’ game designers and animators share how they use mocopi in game development.
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A still from popular anime "Solo Leveling" with two images besides, one depicting users wearing the mocopi motion capture system and the other depicting the product in its case

mocopi | Behind the Scenes of animation Solo Leveling

mocopi, the easy-to-use 3D full-body motion capture system, was used in the popular anime "Solo Leveling." Don't miss this chance to explore the secrets behind the scenes.
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PGA TOUR senior producer of field content Jeff Garrison filming at a PGA golf event using a Sony camera

 KINGDOM | Beyond the SCENE TALK

Special talk session with the creators: producer, director, cinematographer and actors of KINGDOM. Hear about their thoughts on filmmaking and their challenges to deliver emotions.
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A young woman in a studio in front of a camera teaching a science lesson

KidZania Koshien Video Production Studio pavilion

KidZania is a facility for children to experience jobs and learn about society. We hope children realise the joy of giving shape to their creativity through the experience at this pavilion.
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