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CEATEC 2022 Sony's Booth

Sony’s Booth at Combined Exhibition of Advanced Technologies "CEATEC 2022" (2022)

Sony’s CEATEC 2022 booth, themed "To Continue to Share Kando (Emotion) on the Earth," brought together technologies on the horizon to present diverse environmental initiatives through the lenses of "The Planet," "Society," and "People." One of the highlights on display was "Original Blended Material," a Sony-developed environmentally conscious paper material that the booth team used for a wide variety of modular furniture like tables, monitor stands, and caption stands. These fixtures also incorporated honeycomb boards and paper tubes, creating a powerful showcase of reusability.

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