Hidden Senses
Exhibition held at Milan Design Week 2018 (2018)
Sony Design weaves products and spaces around stories, narratives that infuse the user experience with a unique emotional energy. Through the "Hidden Senses" design concept, presented at Milan Design Week 2018, one of the world’s largest design-oriented events held in Milan, Italy, we wanted to embed technology deep within those stories—and find ways to enhance people’s lives. The venue consisted of five case studies (exhibits) arranged in ways that gradually reveal the "hidden senses" through each exhibit. The first four case studies—titled "Echo," "Under the Light," "Tactile Objects," and "Abstract Electronics"—were interactive exhibits in which everything responded smoothly to people’s movements as they were seen or touched. The last case study was a conceptual exhibit in which each case study was blended into actual living spaces.
