Japan's first magnetic recording tape. Sony began developing a new recording media format to address the problems of conventional wire recorders which were hard to repair, incurred rapid head deterioration, delivered only limited recording length, and also required materials that at the time were in short supply. A revolutionary paper-based system was introduced.
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1950
Soni-Tape KA
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1963
V-21-90
Videotape created for use with the “PV-100” professional use, all-transistor VTR launched in 1962.
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1963
V-21-90
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1966
Compact Cassette C-60
Sony’s first cassette tape. At the time of its launch, the C-60 (60 minutes) retailed for 700 yen, while the C-90 (90 minutes) retailed for 1000 yen.
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1966
Compact Cassette C-60
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1972
D-300
Compact cassette tape designed for recording computer data. Durable magnetic tape was used to withstand repeated use.
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1972
D-300
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1975
Beta video tape K-60
World’s first Betamax videotape for home use. A new type of tape, capable of 750 minutes of recording, is now available.
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1975
Beta video tape K-60
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1976
LC Series
"El Cassette" format audio cassette tape, approximately the same size as a paperback book. Incorporated 6.3mm-wide tape with a playback speed of 9.5 cm/sec, delivering a level of sound quality comparable to open-reel tape.
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1976
LC Series
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1980
3.5-inch FD
Developed to be a size suitable for carrying in a shirt pocket. Became the standard for PC data recording media.
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1980
3.5-inch FD
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1985
8-mm video tape P6-30
8mm video cassette tape, utilizing high performance metal particles to realize significantly smaller size (less than 1/4 the volume and weight of a Beta cassette) and much higher recording density (almost double that of a 1/2 inch tape).
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1985
8-mm video tape P6-30
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1987
DAT
Specially developed tape for use with the DAT (Digital Audio Tape) recording system, approximately half the size of conventional audio cassettes. Delivered repeated high recording/playback performance and extended tape life.
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1987
DAT
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1988
5.25-inch MO
Rewritable, highly reliable, large-capacity magnetic optical disk. This first model provided a recording capacity of 650 MB.
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1988
5.25-inch MO
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1991
3.5-inch MO
3.5-inch magnetic optical disk. Became widely used as a means of backing-up or archiving large amounts of data.
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1991
3.5-inch MO
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1992
NTC-90
Digital microtape roughly the same size as a postage stamp. Three types - offering 60, 90, or 120 minutes of recording - were initially marketed.
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1992
NTC-90
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Mini-disc MDW-60
Recording media for use with the MD (MiniDisc) system. Incorporated the first consumer use MO (magnetic optical) disk to deliver audio recording/playback.
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1992
Mini-disc MDW-60
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NP-500
The first lithium-ion battery to be used for camera-integrated video.
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1992
NP-500
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1998
MEMORY STICK
IC recording media designed to record and reproduce various types of content such as images, sound and music.
Optical disk capable of recording and storing large amounts of data - up to 4.7 GB. Rewritable for repeated recording and retrieval of video and data.
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2001
DVD-RW
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2002
MEMORY STICK Duo
Realized a miniature size, approximately 1/3 that of standard Memory Sticks and just half the weight. When inserted into an adapter, the media is then also compatible with conventional memory-stick based devices. In addition to PDAs, mobile phones, and portable AV devices, it opened the door to a variety of products and applications that only such an ultra-compact media could achieve.
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2002
MEMORY STICK Duo
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USM16
First in the line of high-capacity USB storage media that easily fit in your pocket.
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2002
USM16
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2003
BF23G
High-capacity recording (23 GB per side on a single disc the size of a conventional CD or DVD), thanks to high-density blue-violet laser recording technology. Blu-ray discs, the next-generation optical disc.
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2003
BF23G
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2004
SR626SW
The world's first mercury-free silver oxide battery.
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2004
SR626SW
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2005
MEMORY STICK Micro
It is about 1/4 the volume of the Memory Stick PRO Duo and only 1.2mm thick, making it even smaller and thinner. It was developed mainly for use in cell phones.
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2005
MEMORY STICK Micro
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2010
MEMORY STICK PRO-HG Duo
Memory Stick HX series offered transfer rates of up to 30 Mbps.
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2010
MEMORY STICK PRO-HG Duo
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2012
XQD memory cards
With blazing fast data transfer rates, this XQD™ memory card - in concert with a digital single-lens reflex camera - achieves stable, continuous shooting, even with high-capacity data such as RAW images. (Current XQD memory cards even allow for stable high-speed continuous shooting of RAW files and stable 4K recording with 4K video cameras.)
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2012
XQD memory cards
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SxS PRO+
The SxS PRO+, an ultra-fast memory card that enables stable recording of video - from HD to 4K - with professional cameras such as the PMW-F55 and PMW-F5 CineAlta™ 4K cameras.
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2012
SxS PRO+
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2013
MicroSDHC memory card compatible with SeeQVault™
With this memory card, it became possible to securely save and manage recorded TV content from Hi-Vision broadcasts, preserving even their original HD quality. It also became possible to watch saved content on other devices*.
* Must be compatible with SeeQVault in order to play saved content in HD quality.
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2013
MicroSDHC memory card compatible with SeeQVault™
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2014
Backup SD Card
The industry's first solution for backing up PC data to a memory card in real time.
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2014
Backup SD Card
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2018
SF-G series TOUGH specification
An SD card with excellent robustness, waterproofness*1, and dustproofness*2 that can withstand hard usage environments. The world's fastest*3 writing (299MB / s) and reading (300MB / s) are possible.
*1: Equivalent to JIS / IEC protection class IPX8 (according to Sony's testing conditions). We have confirmed no problem in operation even if it is placed in water at a depth of 5 m / 72 hours.
*2: JIS / IEC protection class IP6X compliant.
*3: As a consumer SDXC / SDHC UHS-II memory card. Equivalent to the "SF-G series" SD card released in 2017.
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2018
SF-G series TOUGH specification
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CFexpress Type B
Ultra-high-speed next-generation memory card with a maximum speed of up to 1700MB / s (read) and 1480MB / s (write) and a tough design.