People at the Heart of Creativity
—CES® 2024 Press Conference—

CES® 2024, the world's largest technology event, commenced in Las Vegas on January 9, 2024 (PST). Sony's press conference held prior to the event, was based on the theme "People at the Heart of Creativity." CEO Kenichiro Yoshida, together with a diverse array of speakers, introduced Sony's various initiatives and technologies that empower creators. This article covers the key points from the press conference.

Learn more

CEATEC Exhibit Organizer Shares Insights on Sony's "Inclusive Design"

Starting October 17th, Sony will showcase its accessibility-focused products and services as well as its commitment to inclusive design at CEATEC 2023. We spoke to Aya Nishikawa from Sony Group Corporation's Sustainability Department to understand the background and purpose behind Sony's initiatives for inclusive design.

Learn more

Supporting the Mental Wellness of Artists, Creators and Support Staff through "B-side" at Sony Music Entertainment (Japan)

Sony is dedicated to supporting creators, who are the source of generating kando. As societal instability has increased, so too has the importance of creating an environment in which creators can immerse themselves in their work in a healthful manner, both mentally and physically. In 2021, Sony Music Entertainment (Japan) launched the "B-side" to support the mental and physical health of the artists, creators and staff at each of its Group companies.
For this edition of the Corporate Blog, we spoke with Airi Tokutome of Sony Music Labels, who promotes "B-side"

Learn more

Sony is a company of and for Creators:
Sony Creators Conference Keynote

At the first-ever Sony Creators Conference held on August 8th and 9th, 2023 in Los Angeles, California, Hiroaki Kitano, Senior Executive Vice President and CTO of Sony Group Corporation, took the stage to deliver a keynote featuring a range of creators leading entertainment content creation across the Sony Group.
This edition of the Corporate Blog gives an overview of the keynote speech.

Learn more

Building a World Where Anyone can Use Imaging Sensors

In this, the seventh installment of our Sessions series, we would like to introduce you to a “co-innovation” effort between Sony Semiconductor Solutions (SSS) and Microsoft to develop Sony’s AITRIOS™ platform and operating AI Co-Innovation Labs in 5 countries, thereby expanding the extent to which image sensors are used in conjunction with edge/cloud processing. We spoke with Jun Yamasaki, who runs the AI Co-Innovation Lab at Microsoft, and Shota Watanabe, who works in AITRIOS development at Sony Semiconductor Solutions America.

Learn more

What are the growth narratives across Sony’s diverse businesses?
The “Business Segment Meeting 2023” provides a platform for each business unit to share its story

On May 24th and 25th, Sony Group Corporation held its "Business Segment Meeting 2023“, where management from the Game & Network Services, Music, Pictures, Entertainment, Technology & Services, and Imaging & Sensing Solutions segments explained the growth stories of their business.

Learn more

Contributing to Creativity through Management with a Long-term View, and Achieving Growth through Evolution of Diversity - Sony Corporate Strategy Meeting 2023 -

Sony held the "Corporate Strategy Meeting 2023" at its headquarters in Shinagawa, Tokyo on May 18. Kenichiro Yoshida, Chairman and CEO, spoke on the theme of "Contributing to Creativity through Management with a Long-term View, and Achieving Growth through Evolution of Diversity." In his presentation he provided an overview of Sony's businesses, which originated in sound and have expanded through management from a long-term perspective, and introduced a number of initiatives related to the pursuit of Kando centered on Sony's Purpose. President, COO and CFO Hiroki Totoki also took the stage and underlined how Sony aims to achieve further growth by continuing to evolve the diversity of its people and businesses, and explained the growth strategies for each business. In this blog we will share key points from the speeches at Sony's Corporate Strategy Meeting.

Learn more

Creating Kando, and Expanding Kando:
Sony's CES ® 2023 Press Conference

CES® 2023 commenced in Las Vegas on January 5, 2023 (U.S. Pacific Time). At the Sony press conference held prior to the event, CEO Kenichiro Yoshida introduced the latest Sony technologies, products, and content, and stated that collaboration with creators who create Kando (emotion) is essential to Sony's Purpose of "filling the world with emotion, through the power of creativity and technology."
Yoshida explained that the essence of entertainment is the "live" sharing of time and space, and that Sony will contribute to connecting the physical and virtual worlds through technology in the metaverse, mobility and other areas. Speakers from the worlds of movies, games, music, sports, and mobility joined the presentation to discuss the potential for expanding the scope of entertainment through technology. This article covers the key moments from Sony's press conference, together with video highlights.

Learn more

Creating the Future of Agriculturewith Sony's Sensing Technology

From the perspective of "Co-Creation," the "SESSIONS" series features dialogues that introduce the activities of Sony's diverse employees to create Kando, based on Sony's Purpose. In this Session installment, we cover a joint research project between Sony and Hokkaido University. We asked about the sustainable future that they are aiming for by taking advantage of platform that utilizes sensing, big data analysis and other technology.

Learn more